The development of the use of digital
technology really improved from AS level to A2 as I became more aware of the
digital technology that I could use and what I could experiment with. In AS, in
pre production, the use of digital technology was minimalistic. I used final
cut pro to edit the final thriller film opening and also an animatic but my
knowledge was basic and so the animatic didn’t help us much further in
production because it was not edited to a certain time or soundtrack. However
at A2, to create a music video, the animatic I created had to be much more
accurate as the shots needed to be cut to time perfectly for the shots to be
sequenced and to make sense in accordance with the song. I was able to be more
creative with the shots I filmed because of a thoroughly planned animatic that
allowed me to be more spontaneous in production when shooting because I knew I
had a decent shot list to rely on. Although I used blogger and other sites on
Web 2.0 throughout pre production, production and post, I advanced in my
knowledge and skills from AS to A2 because in AS, the research and planning I
did was very basic and I presented it in basic ways compared to A2, where I
used moving presentation site Prezi and Go! Animate to show more creatively my
preliminary and initial ideas. In AS, I used a limited amount of software –
just literally Final Cut Pro and the internet – compared to A2, in which I also
used Adobe Photoshop and Wix in Post-production to create a digipack and a
website for my artist. In progression of A2, I had learnt a lot more about
Photoshop having seldom used it before and this allowed to be a lot more create
and expressive as I could experiment freely and try out textures and tools I
previously hadn’t had a need to use. I had not used Wix before at all, and so
it was a definite learning curve and a step up from AS in which Blogger was the
only platform I used to present my work. I was able to draw together a complete
website from little knowledge or my own skills, based only on the other existing
media texts of the same medium which I had studied. Although the cameras I used in AS are the same ones I used in
A2, my personal development of the skills needed for them definitely has
improved. For my AS thriller film opening, I filmed basic close-up and mid
shots and was not very expressive in how I filmed, only wanting to portray the
narrative, where as for my A2 music video, every shot needed to be crafted to
make the song work, and so they needed to be more aesthetically pleasing and
exciting. I was able to do this by experimenting with types of shots including
pull focus and more interesting angles. My cinematography skills were more
advanced by A2 as I had had time to experiment with the equipment and felt more
in control of the camera because I had had the experience of using it before,
for AS. I also used a variety of
equipment to edit the footage and manipulate photographs in Post-production,
including SLR which I had not used in AS and also iPhones to capture certain
shots which were more effectively interesting to do as they were more
spontaneous than the set shot list I had created for use for the Sony HD video
camera. In conclusion, my skills from AS to A2 media really evolved through how
creative I could be when using digital technology ranging from websites to developing
software and how this knowledge affected the way I made creative decisions to
make the film I was creating in A2 more visually inviting and interesting than
the one I made in AS.
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